14 Sample Scripts: A Collection of Versatile Scripts for Voice-over Projects

In the dynamic realm of voice acting and audio production, finding the right script can turn a simple voice-over into a compelling story that captivates listeners. Whether you’re a seasoned voice actor honing your craft, a content creator looking for inspiration, or a marketer aiming to connect with your audience on a deeper level, the power of a well-crafted script cannot be underestimated. This blog post serves as a treasure trove of generic sample scripts inspired by some of the most iconic commercials from global brands. From heartfelt narratives that echo the bonds of family to energizing dialogues that capture the essence of adventure and innovation, these scripts are designed to spark creativity and offer a foundation for your next project. Dive in to discover a variety of scripts ready to bring your voice-overs to life, across genres and themes that resonate universally.

1. Generic Fast-Food Ad Script (Inspired by Jollibee Commercials)

Scene: A family sitting around a table filled with food.

Parent: “Let’s eat, everyone! There’s enough Jollibee for all of us.”

Child: “Yay, Chickenjoy! My favorite!”

Grandparent: “Nothing like a family meal to bring us together.”

Voice-over: “Jollibee. Bringing families together with every meal.”

2. Generic Beverage Ad Script (Inspired by Coca-Cola Commercials)

Scene: A group of friends playing basketball under the hot sun.

Friend 1: “Whew, it’s scorching today!”

Friend 2 (taking out a bottle of Coca-Cola from a cooler): “Time for a break. Who wants a Coke?”

Everyone cheers and gathers around.

Friend 3: “Nothing beats sharing a Coke with friends.”

Voice-over: “Open happiness. Coca-Cola.”

3. Generic Beverage Ad Script (Inspired by Pepsi Commercials)

Scene: A lively beach party at sunset.

Host: “This party needs some music and refreshment!”

DJ (spinning the decks and holding up a Pepsi): “I’ve got the beats and the drinks covered!”

Crowd (dancing with Pepsi cans in hand): “Cheers to the moments that matter!”

Voice-over: “Live for now. Pepsi.”

4. Generic Tech Product Ad (Inspired by Apple or Samsung)

Scene: A young professional in a modern, well-lit office space, using a sleek, new smartphone.

Professional: “With this, my entire day just flows. Work, play, everything in between.”

Cut to: Various scenes showing the phone’s features – a vibrant display, camera in action, and seamless app transitions.

Voice-over: “Redefine your day. The world at your fingertips. Stay connected, stay ahead.”

Closing Scene: The brand logo with a tagline, “Innovation for you.”

5. Generic Car Ad (Inspired by Toyota or Honda)

Scene: A family loading camping gear into their spacious new SUV in the driveway.

Parent: “Ready for our adventure?”

Kids: “Yes!”

Driving Scene: The car cruising through breathtaking landscapes – mountains, forests, and coastal roads.

Voice-over: “Bringing you closer to what matters most. Comfort, safety, adventure.”

Closing Scene: The car parked at a scenic overlook, family taking in the view.

Tagline: “Drive the journey of life.”

6. Generic Beauty Product Ad (Inspired by L’Oréal or Dove)

Scene: A diverse group of individuals looking at their reflections, smiling.

Person 1: “True beauty starts with feeling good about yourself.”

Cut to: Applying the beauty product, showcasing its texture and effect on the skin.

Person 2: “It’s not just about looking good, it’s about feeling empowered.”

Voice-over: “Celebrate your beauty. Confidence in every bottle.”

Closing Scene: The group, radiantly confident, walking together in a bustling city.

Tagline: “Because you’re worth it.”

7. Generic Insurance Ad (Inspired by State Farm or Allstate)

Scene: A couple looking worriedly at a burst pipe, water flooding the floor.

Voice-over: “Life’s unexpected moments can catch you off guard.”

Cut to: An insurance agent arriving, tablet in hand, reassuring the couple.

Agent: “Don’t worry, we’ve got you covered.”

Next Scene: The home restored, the family smiling and relieved.

Voice-over: “For peace of mind, every step of the way.”

Closing Scene: The insurance logo with the tagline, “Here in your hour of need.”

8. Generic Fitness Brand Ad (Inspired by Nike or Adidas)

Scene: Early morning, a runner laces up their sneakers, determination in their eyes.

Runner: “Every day is a chance to push further.”

Cut to: Sprinting on a deserted city street at dawn, transitioning to various athletes training hard.

Voice-over: “In the pursuit of greatness, your only limit is you.”

Closing Scene: The athlete stops, catching their breath, overlooking the sunrise.

Tagline: “Just do it. Unleash your potential.”

9. Generic Streaming Service Ad (Inspired by Netflix or Spotify)

Scene: A cozy living room, a group of friends settling in with popcorn.

Friend 1: “What’s on tonight?”

Friend 2 (holding a tablet): “Let’s dive into a new world.”

Cut to: Snippets of action, laughter, and music from various shows and playlists.

Voice-over: “Entertainment that brings us together, anytime, anywhere.”

Closing Scene: The group, engrossed and reacting vividly to the screen.

Tagline: “Where stories live. Start streaming now.”

10. Generic Luxury Watch Ad (Inspired by Rolex or Omega)

Scene: A close-up of a meticulously crafted watch being placed on a wrist.

Owner: “It’s not just a watch; it’s a legacy.”

Cut to: Scenes of success, leadership, and exploration, highlighting moments where the watch is prominently featured.

Voice-over: “Marking every milestone with precision and elegance.”

Closing Scene: The watch gleaming under a spotlight.

Tagline: “A lifetime of achievement. Timelessly crafted.”

11. Generic Bank Ad (Inspired by Chase or HSBC)

Scene: A young couple looks at their new home, keys in hand, with a sense of achievement.

Voice-over: “For every dream, there’s a journey. And for every journey, a partner.”

Cut to: The couple planning their finances, interacting with a bank representative, smiling and nodding.

Bank Representative: “Welcome to a brighter future.”

Next Scene: The couple enjoying a happy moment in their new home.

Voice-over: “Empowering your aspirations, every step of the way.”

Closing Scene: The bank logo with the tagline, “Your partner for life.”

12. Generic Detergent Ad Script (Inspired by Ariel)

Scene: A busy mom sorting through a pile of laundry, looking concerned about tough stains on school uniforms.

Mom: “How will I get these stains out in time?”

Cut to: Mom using Ariel, looking impressed as the stains quickly disappear in the wash.

Voice-over: “With Ariel’s advanced formula, no stain stands a chance. Perfect clean, every time.”

Closing Scene: Kids wearing bright, clean uniforms, hugging their mom goodbye as they head to school.

Tagline: “Ariel. Worry-free cleaning for your loved ones.”

13. Generic Detergent Ad Script (Inspired by Tide)

Scene: A father and son playing soccer in the mud, their clothes getting stained.

Father: “Looks like we brought the game home with us!”

Cut to: The father washing the clothes with Tide, the mud stains washing away effortlessly.

Voice-over: “Tide’s powerful cleaning gets even the toughest mud out. Get back to the fun without the stains.”

Closing Scene: Father and son, now in clean clothes, watching a game on TV, high-fiving.

Tagline: “Tide. It’s got to be clean, it’s got to be Tide.”

14. Generic Detergent Ad Script (Inspired by Surf)

Scene: A young professional staring at a coffee stain on her blouse before an important meeting.

Professional: “Not today, please.”

Cut to: Using Surf detergent, she quickly gets the blouse clean and smiles at the result.

Voice-over: “Surf gives you brilliant clean and long-lasting fragrance, boosting your confidence every day.”

Closing Scene: The professional confidently presenting at the meeting, with colleagues admiring her.

Tagline: “Surf. Clean, fragrant, confident.”

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